How to generate infinite ideas?

AIDA

Aware <>

Interest

Desire

Action

Execution style - humorous? <<>

Europe ad. - can nude

Japanese ad.- fantasy and mood

Opium's ad - nudity

1010 ad - wear skin color cloth, seems to be nude

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10 Executional Styles for Ad

Slice-of-Life

Lifestyle

Spokesperson/Testimonial

Fantasy

Humorous

Real/Animated Product Symbols

Mood or Image

Demonstration

Musical

Scientific

12 ways to use to generate ideas

Connotation

Denotation

PUN

as...as

Whatif

Irony

Sympathy

Comparison

Exaggeration

Persuasion

(the most difficult two requires semiotic knowledge::::)

Ambiguity

Paradox

It is supposed to combine 10 executional styles and 12 ways to generate many variables and ideas.

Copy is not good.

Therefore, you have to see more reference from

masterpieces

artists' paintings

modern artist style >>> your brain

Play Play: tissue gripping beautiful     choose plump apple